Useful Insight: Amplify your professional footprint with regular, insightful content on social media.

Share valuable insights about your department or industry on LinkedIn or Facebook.

Blog consistently – not necessarily weekly, but certainly monthly.

Discuss industry trends, opportunities, challenges, and current events.

Structure your content, highlighting three key takeaways for your audience.

Choose industries, practice areas, countries, and jurisdictions for increased international visibility.

Junior partners should schedule time each month for research and content creation.

Check out this short video by Lee Saunders, as we roll out a slew of ideas for content creation for law firms in the coming weeks.